![PP Construction Safety logo and link to home page [1]](http://www.ppconstructionsafety.com/wp-content/themes/ppcs960/images/ppcslogo.jpg)
Campaign warns drivers of the consequences of speeding
The THINK! campaign has been launched highlighting the devastating consequences of speeding for drivers as well as victims.
The message is that if you kill someone while speeding you will be tormented by it forever. In the television advert a driver is haunted by images of the child he has killed – seeing his body in the bathroom mirror, through the window of a bus and when in the park with his son.
Paul Clark, Road Safety Minister, said:”Speed kills. Nearly 600 people were killed in 2008 in accidents where someone was driving too fast.
This campaign highlights the consequences of speeding for the driver involved: what is life like for the driver who kills because they are in a rush to get home and how does that split second decision affect the rest of their life?”
Comment: The hazards involved in driving for work are more prevalent in the construction sector than many other industries. Employers can manage the risk through driving for work policies and training e.g. defensive driving. However, drivers always have control over the speed at which they travel.